DOUBLE YOUR SALES WITH ACARA’S BUSINESS BOOSTING PROGRAM!

Posted on July 9, 2010 by Francis X Acunzo

Sandi Unkrur, Acara’s Director of Business Development is so excited about our new 50/50 payment option on our Business Boosting Program that she has asked me to post the information once again here on our blog…FXA

What do so many successful cosmetic practices have in common?

1. They invest in Top Laser Technology

2. They partner with Acara to increase their sales & profitability

Join this premier list of successful cosmetic practices and medicals spas that have implemented the Acara Business Boosting Program.

  • Cosmetic Surgeon & Dermatology Practice in the Northeast: Doubled sales in 7 months.
  • Dermatologist & Medical Spa in the Midwest: Doubled Sales in 3 months.
  • Medical Spa in the Northwest: Tripled sales in 3 months.
  • Cosmetic Practice in the Southeast: Tripled sales in 18 months.
  • Midwest Medical Spa: Tripled sales in 4 months.
  • Midwest Medical Spa: Doubled Sales in 3 months.
  • Cosmetic Surgeon & Dermatology Practice in the South: Doubled monthly sales during a one night event.
  • Mid-Atlantic Medical Spa: Tripled in 6 months.

Now for a limited time Acara is offering the Business Boosting Program with a very special payment option.  We are so convinced that we can increase your sales by at least 50% we are willing to bet half our fee!

When a practice or medical spa signs up for Acara’s Business Boosting Program, you only pay 50% of the fee.  If the Acara team increases your business by 50% within 4 months, then you pay the balance of 50% as a success fee.

I look forward to hearing from you, hopefully your business will be on this list in the near future!

Sandi Unkrur
Director of Business Development

Email Sandi

or call: 916-425-5493

Filed under: General Business, Marketing, Turnaround | Tagged: , , , , , | Leave a Comment »

Acara Launches 50/50 Special Offer: Let Acara Become Your Partner in Building Your Cosmetic Practice or Medspa Stronger

Posted on April 16, 2010 by Francis X Acunzo

Acara’s 50/50 Special Offer

Acara is so convinced that we can increase your sales by at least 50% we are willing to bet half our fee!

What is the 50/50 Program? *
When a practice or medical spa signs up for Acara’s Business Boosting Program, they only pay 50% of the fee. If the Acara team increases their business by 50% within 3 months, then they will pay the balance of 50% as a success fee.

Why such a Special Offer?
Essentially, we are betting on our track record. Due to the success of our Business Boosting Program, 80% of our clients have doubled their sales in the past 12 months; so we have decided to up the ante and share in the risk. Thus, the Acara 50/50 program was born.

Where is the program available?
Acara works with practices nationwide and abroad. We work exclusively with one practice in a market at a time, on a first-come, first-serve basis.

What does an Acara Business Boosting Program include?

  • Marketing & promotions plan with budget
  • Ad campaign to support the marketing plan
  • Sales training
  • Competitive & demographic analysis
  • High Impact Action Plan identifying tactics that have immediate effect on sales & profitability
  • Business review & recommendations on marketing, operations & sales
  • 3 year sales forecast
  • Website review & recommendations
  • Educational seminar power point presentation
  • Online project management portal
  • 2 site-visits
  • Weekly coaching calls (8)

* Not all locations are eligible, restrictions may apply.

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Slow and Steady Wins the Race – Even in Business

Posted on October 31, 2009 by Francis X Acunzo

We live in the “Instant Age” with e-mail, tweets, wall posts, IMs, text messages, and voice mail.  It is fast and exciting to be able to communicate so quickly and efficiently with each other and our customers.  The only problem is that it tends to condition us to think that everything should be so instant in business.turtle-t2883

Brenda Palumbo, Acara’s VP of Operations is always the first to remind me that a sustainable business is built over time and grows incrementally.  Overnight success is for movie stars and hot trendy restaurants not medical practices and medspas.  Just because we use many of the immediate forms of communication developed in the Instant Age it doesn’t mean that our businesses will be (nor should be) “instant”.

When implementing our marketing programs the prudent business owner needs to be watchful of the trends over time.  Whether your business is currently failing, in need of a business boost or attempting to reach the next level there is no instant fix to the problem, a problem that most likely took many months if not years to create.

Like the turtle, slow and steady wins the race…even in business.

FXA

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Acara Client Named Top 10 by SpaFinder

Posted on May 18, 2009 by Francis X Acunzo

Young Medical Spa located in Saucon Valley, PA has been named by SpaFinder one of the Top 10 Medical Spas in the United States.

Congratulations to Dr. Young, Paula Young and their team!

Acara worked with Young Medical Spa to re-brand their business, add new services, and helped them build a marketing and management structure.

“When we initially brought Acara on board to get us into the paula_young_i2t9medical spa mainstream, we had a hard time justifying the investment at that time due to our limited start-up capital. While I did see the immediate value back then of what Acara built for us, I see the value of our investment even more now that the industry is in financial uncertainty.  Because we built a solid relationship with an industry mentor like Acara, and a workable business and marketing platform to begin with, it has allowed us to survive and flourish when others in our area have not.”

- – - Paula Young, RN and co-owner

Join me on my next Webinar to find out how Acara develops successful Medical Spas for our clients.  Tuesday, May 19th, 1:00 p.m. EDT:  “Opening a Successful MedSpa”

FXA

Filed under: General Business, medical spa, Turnaround | Tagged: , , , , , , , , , | Leave a Comment »

Dial 911 Acara for MedSpa Resuscitation

Posted on January 19, 2009 by Francis X Acunzo

As we see an increase in the growing number of Medical Spas that continue to lose money, whether it is due to the economy or not, Acara continues to receive the 9 1 1 call from MedSpa owners and operators looking for us to resuscitate their business.

resuscitation_manWith extensive turnaround experience in the hospitality, spa and medical spa industries, the Acara team is well suited to identify the root of the problem and develop a turnaround plan.   One of many examples include, Acara taking a medical spa from $25K per month up to $75K +.

The reason I’m writing this post is to provide a word of warning to MedSpa owners.  I find that 70-80% wait until it is potentially too late for Acara or anyone to save their business.  In order to execute a proper turnaround plan you need to spend money.  There is the cost of professional fees, marketing expenses and from time-to-time operational costs (i.e. restaffing, etc).  The plan will often include market re-positioning, website upgrades, staff re-engineering, sales training, management training, new service & product implementation. 

It is too bad that oftentimes we receive 9 1 1 calls from businesses for help and it is too late.  They have no working capital, collateral or credit remaining to invest the money into a turnaround plan.

If you think you are in need of help “don’t wait until it’s too late to resuscitate”, do it now. 

A good start may be attending one of our Webinars or more specifically, attending my Webinar: Dial Acara 9 1 1 for MedSpa Resuscitation being held on Tuesday, January 27th. 

FXA

Filed under: General Business, Strategy, Turnaround, Uncategorized | Tagged: , , , , , , , , , , , | Leave a Comment »

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