Learn to Accelerate Your Practice

Posted on April 18, 2012 by Francis X Acunzo

Join me on Saturday April 28th when I will be speaking with plastic surgeon, Dr. Jason Pozner at a Sciton Aesthetic seminar.  This event takes place at the New Hampshire Motor Speedway to promote the theme of accelerating your practice.

My topic will be “how to race past your competition by accelerating your practice with Best Practices in management, sales and marketing.”

Saturday, April 28th, 2012
New Hampshire Motor Speedway
1122 Route 106,
Loudon, NH
603.513.5700
Questions?
Contact:
Dan Sullivan
dan.sullivan@sciton.com
202.320.3219

Filed under: Human Resources, Industry Resources, Marketing, MedSpa Marketing Tips | Tagged: , , , , , | Leave a Comment »

“Best of Breed” Laser Training with Industry Leader Patrick Clark

Posted on March 4, 2010 by Francis X Acunzo

The Acara team is always looking for the “Best of Breed” when it comes to technology, aesthetic medical devices and training programs.  The most difficult is to identify “Best of Breed” training programs.  There are so many individuals, associations, and quasi-non-profits that claim to have the best clinical training programs available but often don’t have the credentials or experience to back it up.

Up until recently we hesitated to make any recommendation for advanced laser training, in spite of the tremendous need in the marketplace.  Then, one year ago, we were fortunate enough to meet Pat Clark at a Sciton Laser Summit.  It was very clear to us that he was extremely knowledgeable and surprisingly (not typical for most PhDs that I know) charming and a brilliant, engaging speaker and educator.

So if you are looking for “Best of Breed” laser training, you should consider attending one of Medical Laser Dynamics 2 day training sessions.  The next one is sponsored by Sciton and is being held in my favorite city NYC on April 17 and 18.

By the way (separate from Medical Laser Dynamics), I will be speaking at a Sciton sponsored dinner on the 17th “Business Boosting Strategies for Aesthetic Medical Practices and Medspas”.  Hopefully you can attend both of these events.  For more information on my dinner presentation, give us a call or contact your Sciton representative.

Fundamentals to Successful Outcomes with Aesthetic Light (2 Day)
Renaissance New York Times Square Hotel
Two Times Square – 714 Seventh Avenue at W. 48th Street
New York City, NY 10036
Phone: 1-212-765-7676
more info | register online | register by fax

FXA

Filed under: Events, Industry Resources | Tagged: , , , , , | Leave a Comment »

Botax: Will Congress Harm the Self-Esteem of America?

Posted on November 25, 2009 by Francis X Acunzo

Today, I want to speak out against Botax.  Congress has added a provision to the Healthcare Reform bill that will tax cosmetic medical procedures.

I have been in this industry for a long time, over 25 years, and during that time I have owned or operated over 70 spas, medical spas and cosmetic practices nationwide.  I’ve had the good fortune to have touched the lives of over 1 million men and women.

Interestingly enough, it has been through cosmetic medical procedures that I have seen the greatest impact on people.  Cosmetic medical procedures transform a person, not just physically, and oftentimes act as a catalyst leading to improved lifestyle change including weight loss, increased exercise and better nutrition.  All of which enhances a person’s self esteem, confidence, and the ability to face the world with greater strength and focus.

(more…)

Filed under: General Business | Tagged: , , , , , , , , , , , , | 4 Comments »

Top MedSpa Service Picks 2009

Posted on February 11, 2009 by Francis X Acunzo

This past week I presented an Acara Webinar to a large group of MedSpa industry professionals.  The topic was my topdart-boardMedSpa service picks for 2009.  I identified my ”top picks” by first establishing a criteria that each service had to meet which was as follows:

  1. High Consumer Demand
  2. Minimal Downtime
  3. Produce Visible Results
  4. Profitable 

After reviewing the many Medspa services available on the market today, I identified the following 7 that met my criteria.

  1. Laser Lipolysis
  2. Medically Supervised Weight Loss
  3. Fractionated Skin Resurfacing
  4. Liquid Face Lift (use of multiple injectables for an overall youthful appearance)
  5. Chemical Peels
  6. Photo Facials
  7. Hair Removal

The first 4 on the list are definitely my four top picks for 2009.  The next three are old standbys that met the muster of the criteria and are essentially must-haves.

Please feel free to comment or even better, give me a call and let me know what you think, 203-488-0028 x303.

FXA

Filed under: General Business, Marketing | Tagged: , , , , , , | 2 Comments »

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